Fooman Inbound Promotions (Magento 1)
Convert more of your paid inbound visitor traffic with highly effective, limited time welcome campaigns that motivate first time visitors to actually purchase from your site.
Turn visitors that you've paid to acquire into customers
Paying for new inbound traffic is expensive - but encouraging new visitors to complete a purchase from your store can make all the difference between an immediately profitable campaign or a money-drain.
Maximise returns on paid campaigns by using limited time welcome offers for new visitors that create a sense of urgency to buy. Give first time visitors a great reason to buy from your store – before they move on to check out the competition.
Highly targeted promotions
Improve profit margins by reserving your best promotions for specified paid visitor traffic that you want to convert into customers.
Spend your marketing budget where it counts the most.
Maximise conversions from Google Adwords, affiliate links and more
Welcome offers can be used with any campaign or traffic source where you specify the link address. It's a great way to show a targeted marketing message and promotional offer from the original traffic source right through to your Magento store.
Maximise your return on investment and grow your revenue from these important traffic sources.
How does it work?
It's easy! Simply choose any shopping cart price rule, create a campaign (via any channel where you can specify the link address), then use this extension to generate a tagged campaign URL.
When a visitor clicks onto your website via the campaign source, the promotion will be automatically displayed as a sticky banner on each page they browse. The banner can include an optional countdown timer to motivate visitors to complete their purchase and to maximise your chances of winning them as a customer.
The offer/discount will be automatically applied at checkout. The visitor can choose to exit out of the banner at any time.
- Create promotions targeted to chosen traffic sources or campaigns, using any shopping cart price rule (such as discounts, free shipping or free gift offers)
- Apply promotions to traffic from Google Adwords, content banners, Mailchimp campaigns, affiliate links, landing pages, and any other channel where you can specify the link address
- Displays promotions banner at the top of each page visited
- Choose to put a time limit on offers, using an optional timer countdown and timeout for each banner that starts from when the visitor arrives on your site
- Upload your own banner designs (recommended), or use Magento's WYSIWYG editor to create your own customer converting banner
- Promotions are automatically applied at checkout (no coupon code needed)
- Choose to restrict offers to first time visitors only (option to disable the banner and offer for known repeat visitors)
- Track the success of your promotions using Google Analytics
- Multi store capable – use any shopping cart price rule, whether for a single store or multi store
- Quality extension with no core classes or files overwritten
- Quick and easy to use - configure welcome promotions in minutes from the Magento backend via the user friendly interface
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One license per Magento installation, including multi store setups and test sites. Easy!
License License for 1 Magento Installation (including multi store setup)
Stability Stable Supported Magento Versions (full feature set) 220.127.116.11, 18.104.22.168, 22.214.171.124, 126.96.36.199, 188.8.131.52, 184.108.40.206, 220.127.116.11, 18.104.22.168, 22.214.171.124, 126.96.36.199, 188.8.131.52, 1.9.1.x, 1.9.2.x, 1.9.3.x Supported Magento 2 Versions No Legacy Magento Version Support (reduced feature set) No Supported Magento Enterprise Versions Not Applicable Change Log 1.0.7 Fix for promo that can be used both as standard and inbound in conjunction with a coupon code
1.0.5 Keep our own cookie instead of relying on the inbuilt one
1.0.4 Initial Fooman Release
1.0.0 Initial release
Refer to The Ultimate Guide to Installing Magento Extensions and follow the installation steps.
Please note that successful installation of this extension requires a moderate knowledge of website maintenance. Alternatively, we can install the extension for you. Simply choose this as an additional service when ordering the extension, or order installation separately if you have already purchased your extension license.
Download the Fooman Inbound Traffic Promotions User Manual to learn about the features and promotion options available to get the most out of this great extension.
Free updates are available for 12 months after your initial purchase. When a new version is released, the file will be available to download from your account on the Fooman website, under “My Downloadable Products”.
The Ultimate Guide to Installing Magento Extensions User Manual - Fooman Inbound Promotions
Below, you can find answers to questions you might have about the extension functionality, and common questions asked by customers before they purchase the extension.
Do you have a general question (eg. about licensing or your account), or a specific troubleshooting issue? Check out our Help Centre.
Frequently Asked Questions
What types of promotions are supported?
Any shopping cart price rule can be used, whether part of standard Magento or added by another promotion extension. Discounts, free shipping or free gift offers are popular incentives to convince your target audience to become first time customers.
Are the banners pop up?
The banners are content areas on each page, and are not pop up by default.
Can I choose different positions to display the banner?
By default, the offer is displayed as a banner at the top of each page the visitor browses. Different positions for the banner display are possible by customising the layout xml files provided with the extension.
What happens if the visitor clicks multiple different promotion links?
Only one banner will be shown at one time. The banner shown will be the one from the last tagged link the visitor followed.
Can I customise the style of the banner and countdown timer?
The style of the banner is optimised for Magento's default theme and is displayed by default at the top of the page. If you are using a different theme we suggest getting your frontend developer to take a look at the optimal location for the banner on your site.
Can I use the same inbound promotion code with different landing pages?
Yes - promotion codes can be tagged to multiple landing pages (such as your homepage, a product category page and individual product listings). Just make sure that all the links include your promotion code reference in the following format: spc=Examplepromotioncode
How does this extension use cookie information?
Cookie information is used to determine whether a visitor is a first time visitor, and when they first arrived on your landing page (if you enabled a countdown timer, this is when the countdown begins).
Can I design promotion banners using this extension?
For best results, we recommend uploading a banner image that has been professionally designed. You can use Magento’s WYSIWYG editor to create some basic banner designs. If you decide to do this, we suggest keeping the design simple (for example, text and a plain background colour).
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